With a tagline of “Helping pets live happy, healthy lives – naturally,” Kriser’s Natural Pet store arrived to the Vienna Shopping Center on Sept. 9.

The store carries all of the imaginable food items for dogs and cats, from frozen raw food to pet vitamins. All products sold at Kriser’s are free from added chemicals, soy, corn and animal by-products.

“[Our version of natural is] more along the lines of what pets find in the wild. They’re not going out into a wheat field and start chomping down,” Store Manager Vanessa Gerke said.

Beyond the treats and kibble, Kriser’s carries pet accessories like beds and leashes, along with a wide variety of toys. The toys’ durability is labeled so pet owners know which ones can withstand serious chewing. They also provide basic grooming services with only natural products.

The store sells recognizable brands such as Kong as well as smaller specialty brands like The Bear and The Rat dog frozen yogurt, seen on Shark Tank in 2013. The store offers something for every pet owner’s liking.